Ecommerce marketing plays a pivotal role in shaping the success of your Amazon PPC campaigns by driving external traffic, strengthening brand identity, and enhancing the overall buyer journey. When combined with Amazon PPC, strategies like social media promotions, email campaigns, and influencer partnerships help generate awareness and bring more qualified shoppers to your listings. T... https://www.brandscapeventures.com/blog/ecommerce-marketing-impacts-amazon-ppc-success