Integrating Amazon Pay Per Click (PPC) ads into your sales funnel strategy is a powerful way to guide shoppers from awareness to conversion within the Amazon ecosystem. At the top of the funnel, Sponsored Brand and Sponsored Display ads can increase product visibility and attract new customers through targeted placements. As shoppers move down the funnel, Sponsored Product ads drive c... https://www.brandscapeventures.com/blog/integrating-amazon-pay-per-click-ads-into-sales-funnel-uk